Our very own Sean Hutchinson tells us his journey from being one of the first 100 Certified Exit Planning Advisors (CEPAs) worldwide in 2008 to being part of a 5000-strong professional community today. Through perseverance and experimentation, they developed a methodology for value acceleration, emphasizing partnership with owners to unlock their business's value. Plus, Sean shares the origin of Ready for Next’s explorer, pivoter and triggerer approach to business owners. Sean reflects on his growth from a novice CEPA to an expert, highlighting the rewarding experiences and community found along the way.

In our work with business owners, something is almost always better than nothing. A hastily concocted contingency plan trumps no contingency plan. Half-baked ideas about life-after business dreams and goals beat no ideas. We aren’t advocates for shoddy work, but we are aware of the human condition and the last thing a good advisor wants is for a (potential) client to disengage because they’re afraid of falling short of perfection.

Fall in love with the problem AND the solution? We think it is possible. We also think the value of the solution is directly tied to the problem. A solution is valuable only if it solves a problem worth solving and the client must believe that to be true.